Top 5 Casual Games on iOS in Europe Q1 2022

In Q1 2022, the top 5 casual games on iOS in Europe, according to Sensor Tower data, exhibited diverse performance trends. Here is a closer look at each game's weekly downloads, revenue, and active user metrics.

Subway Surfers from Sybo Games ApS saw a consistent pattern in weekly downloads, starting at around 412K and ending the quarter at approximately 422K. Revenue experienced a peak at $36K in late December, followed by a general decline until the end of March when it rose again to $31K. Active users steadily increased from 5.9M in late December to 7.4M by the end of March.

Hay Day by Supercell demonstrated fluctuating weekly downloads, peaking at 390K in early February and dropping to around 160K by the end of March. Revenue showed significant peaks, reaching $1.1M in late January and again in late February. Active users saw a steady rise from 3M in late December to 6.8M by early March, followed by a slight decline to 6.5M at the end of the quarter.

Wordle! from Lion Studios Plus experienced a surge in downloads from 2.2K in late December to a peak of 321K in early February, before descending to around 108K by the end of March. Revenue peaked at $19K in late February, with a gradual decline towards the end of the quarter. Active users increased from 14K in early January to over 508K by late February, then decreased to approximately 306K by the end of March.

Talking Ben the Dog by Outfit7 Limited had a significant rise in downloads, starting at 9.6K in late December and peaking at 619K in late February, before settling at around 193K by the end of March. Revenue also saw an increase, peaking at $840 in late February. Active users followed a similar trend, rising from 19K in late December to 761K in late February, then declining to 385K by the end of March.

8 Ball Pool™ from Miniclip.com showed a steady pattern in weekly downloads, ranging from 230K in late December to 161K by the end of March. Revenue remained relatively stable, reaching a peak of $493K in mid-January and maintaining an average around $400K throughout the quarter. Active users fluctuated slightly, starting at 3.9M in late December and ending at 3.7M by the end of March.

This data from Sensor Tower highlights the dynamic nature of the casual gaming market in Europe on iOS. For more detailed insights, visit Sensor Tower.